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Program Outline
This is the course outline for Digital marketing course .
Click the
plus button to expand each module and see whats included.
Module 1: Digital Marketing Intro and Types
Intro
What and
Why
Types Of Digital Marketing
What you will learn
Module 2: Search Engine Optimization
Overview of SEO
SEO
strategy Actionable item
Measuring SEO success with analytics
Actionable item
Ranking Factors Actionable item
SEO process in Action : Audience, Keywords,
Content Strategy
SEO process in Action : Crawl Friendliness + External Linking
Actionable item
Content Tips and Tricks Actionable item
SEO Culture
Module 3: Social Media Optimization
Intro
Content vs
Context
Facebook
Facebook marketing tips
Jabs Vs Hooks on Fbk
Facebook Ad Setup
Facebook Actionable Item
Instagram
Instagram marketing Tips
Instagram Stories
Instagram Ad Setup
Instagram Actionable item
Twitter
Twitter marketing tips
Twitter Actionable Item
YouTube
YouTube Marketing Tips
YouTube Ad Setup
Recap
How to design display ads for social media marketing
Module 4: Digital Marketing with Google Ads (AdWords)
Intro Video
AdWords
Setup
Creating a Google Search Campaign
GDN Video
Creating a Gmail
Campaign
Tracking in Google Analytics
AdWords Conversions
Create
Remarketing Lists from Google Analytics
Free $45 Credit
How to Effectively Use
Google Ads
Actionable item
Module 5: Setting Up Your Own Digital Marketing Agency
Intro
Naming Your
Agency
Register Your Business
Build Your Site
Pricing Packages
Social
Media
Google ListingMailing (Address/ Phone Service)
Types of Clients
First Client
Inbound Leads
Sales Calls
Scaling
Automating
Actionable item
Module 6: Personal Branding and Content Strategy
What is a Personal Brand?
2 Defining Your Purpose
Purpose Worksheet
Purpose
Worksheet II
Defining Your Character
Character Worksheet
Defining Your
Content
Creating Engaging Content
Defining Your Channels
10 Channels
Worksheet
Channels Worksheet II
Actionable item
What you will learn in this course:
- Digital Marketing Course
Through this program, we are sharing exactly how you can build a stable digital marketing agency starting from scratch. We have revealed the process, strategies, client winning tactics, and experiences that will help you create a sustainable digital marketing business. - What's this program all about?
This program will take you through a step by step journey towards setting up a great digital marketing business
.The best part is that it includes lessons from many digital marketing success stories. Not only we have built multiple sustainable businesses using digital marketing but we have also helped thousands of students, struggling marketers, and stuck in 9-5 individuals who wanted to build a sustainable earning using their skills
.All these journeys gave us questions that anyone can possibly have about digital marketing business and areas where digital marketers may face problems.
We have covered everything for you in this elite program.
- If you want to Grow your income
- Cover your expenses
- Quit your job
- Do what you love
- Build a sustainable income
- And BE FINANCIALLY FREE
- But you don't know exactly where or how to start - this is the program for you!
WHAT'S INCLUDED
This is an exclusive program that will give you everything you need to build a digital marketing
business.
- 6+ hours on-demand video about effective digital marketing
- Facebook and Instagram Marketing plus ad setup
- Youtube marketing and ad setup
- Successfully setting up Google Ads
- Setting Up a digital marketing agency
- Digital marketing plan using
- Mission worksheet
- Character worksheet
- Content worksheet